Monday 5 October 2015

Research of Chosen Genre

Electronica is a mix of multiple genres that includes techno, house, ambient, drum and bass and jungle. This means that it has a wide target audience and appeals to a lot of people due to the large spectrum of different genres it includes. Artists that perform Electronica music are mainstream and niche, examples of this include Daft Punk (Mainstream) and The Prodigy (niche).

Electronica has a wide target audience due to the variety of genres it has within it. It tends to span from teenagers to adults at around the 14-36 years old. While the audience of this genre is mostly male, females also listen to electronica, but this is a small percentage of the target audience (the target audience is made up of around 72% males and 28% female).



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